Phyllis, our Founder, developed Sioro Jewelry by transitioning from a small-scale chain business to create timeless pieces as a premier jewelry designer. She wanted to combine wearable and affordable luxury without the typical 10x markup.
Her upbringing in the heart of Los Angeles’ jewelry market cultivated her knowledge of jewelry production and design with a modern edge to traditional handcrafting.
Rather than creating mass-market, we design our products to have timeless and distinct look. Our hope is that you will enjoy them for many years and maybe even pass them down to future generations.